The email landed in inboxes late Tuesday, or maybe it was early Wednesday — time blurred a little, you know, when travel plans implode. Sonder, the hotel chain that had partnered with Marriott, was filing for bankruptcy. The news, as per reports, blindsided guests.
It was a move that, according to a recent Fox Business report, ended the partnership and, in turn, left travelers scrambling. I saw a few posts online, people trying to figure out where they’d sleep that night. Some were stuck in places like Miami, others, like a friend, in San Francisco.
The tricky part is the abruptness of it all. No real warning, minimal notice. One minute, you’re checking into your Sonder, the next, the whole system is… well, it’s collapsing. Or at least, that’s how it felt to those affected. Finding new places, rebooking flights, it’s a mess, to put it mildly.
A source close to the situation, who wished to remain anonymous, told reporters, “The speed of this was shocking. No one saw it coming.”
The details are still emerging, but the core story is clear. Marriott’s decision to end the partnership with Sonder — a decision that, in the end, led to this bankruptcy filing — has caused a ripple effect. It’s not just about lost bookings or disrupted vacations, although those are significant. It’s also about trust, and the sense of security you expect when you book a hotel.
The bankruptcy filing itself— the specifics will take time to fully understand. But the immediate impact? Chaos, and a lot of frustrated travelers. The hotel chain, once seen as a disruptor, is now a cautionary tale of sorts.